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SOCIAL MEDIA AUTOMATION FOR E-COMMERCE

Your shop can publish itself Product posts and reels.

Pakiet START automatycznie tworzy i dodaje posty oraz Stories z produktów na Facebooku i Instagramie. Pakiet PRO VIDEO dodatkowo tworzy filmy – rolki i publikuje na FB, IG i TikTok.

Official integration in the base directory.
Product Data Directly from Your Store
Your Publishing Rules
Increased shop visibilityProducts are regularly delivered to customers
Connect Your Store Using
Base. WooCommerce PrestaShop Shopify Shopkeeper IdoSell Sky-Shop ShopGold Magento Selly Wix + 75 more
OFFICIAL INTEGRATION
Base.
Visible in the base integration directory.E-commerce Technology Partner

The integration of app.m4w.pl is available in the official base directory.

You connect your base. account with app.m4w.pl and use the shop's catalogue for automatic posts and Stories. Thanks to the base. ecosystem, the system can support shops based on platforms including PrestaShop, WooCommerce, Shopify, Shoper, IdoSell, Sky-Shop, ShopGold, Magento, Selly, Wix, and dozens more.

See app.m4w.pl in the base directory.
85 shop platformsOne integration gives you access to a wide range of e-commerce platforms.
Always Up-to-Date Product DataProduct names, images, prices, and links are synced directly from the catalog you already manage.
Expert SupportFriendly setup assistance and responsive technical support.
REAL SYSTEM, NOT JUST ANOTHER CONTENT GENERATOR

Your products are already there.
Don't do the same work twice.

app.m4w.pl uses the product photos, names, prices, links, brands, and categories you already have. You define the publishing rules, and the system takes care of the repetitive work.

01

Store & Products

The system retrieves data from a directory shared by base. It supports 85 shop platforms, and product data remains managed where you list your products.

02
</>

app.m4w.pl

Filters your products, generates descriptions, selects images, and manages your publishing schedule.

03

Social media

Facebook and Instagram posts can be published automatically. TikTok content is first sent for your review and approval before publishing.

Consistent Activity Posts are published on schedule, even while you're busy fulfilling orders.
Less Manual Work No more copying images, descriptions, prices, and links between different tools.
Get More Value from Your Catalog Products from your catalog are regularly brought back in front of potential customers.
A DAILY CHALLENGE FOR STORE OWNERS

Is the shop ready?
Social media still require a lot of work.

Every manual post means finding product images again, copying names, prices, and links, writing descriptions, and uploading content separately to each social platform. As soon as daily orders and customer service take priority, consistent publishing is usually the first thing to disappear.

01
Repeating the Same Data

Your product data already exists, but you still have to copy it into every post.

02
Inconsistent Posting

You publish when you have time—not when your marketing plan requires it.

03
Underused Product Catalog

A large part of your catalog is never shown to your audience on social media.

04
Video Content Gets Delayed

Creating Reels takes extra editing, so they often never get published.

The Same Product CatalogTwo Ways to Work
MANUALLY

Every Post Starts from Scratch

  • downloading product images
  • copying product name, price, and link
  • writing captions and hashtags
  • uploading separately to each platform
  • no posts when you're too busy
  • extra editing for Reels and videos
WITH APP.M4W.PL

One Setup. The System Does the Rest.

  • products synced directly from your store
  • filters decide what gets published
  • captions are generated using your rules
  • the schedule keeps your publishing consistent
  • posts and Stories are published to your profiles
  • PRO also creates vertical videos
Automation Active
Regularity builds presence

More opportunities to see the product.
A profile that looks active and credible.

A shop doesn't gain credibility from a single post every few weeks. It builds it through a current offer, a repeatable publishing rhythm, and a consistent presence where customers spend their time.

01
Products are more frequently brought back to attention

A regular rhythm gives the catalogue more points of contact with the potential customer.

02
The profile does not appear to be abandoned

Current publications show that the shop is operational, expanding its offerings, and remains accessible.

03
The client sees a wider part of the catalogue

Category, manufacturer and product rotation limits the promotion of the same items all the time.

Regularity increases the number of opportunities to interact with the offer, but it does not guarantee specific reach or sales – these also depend on the quality of the offer, the audience, and the platform's algorithms.
Directory visibility schedule30 days of regular attendance
Active automation
0days in a sample month
0Post + Story formats
0catalogue as a current data source
constant presenceirregularly
occasional publicationsregular product rhythm
123456789101112131415161718192021222324252627282930
Current offerMore points of contactConsistent shop profile
You configure once

From store integration to regular publications.

Without extensive implementation and without daily monitoring of further channels.

1

Connect shop

Connect your platform to base., then your base. account to app.m4w.pl. The same process supports 85 shop platforms without installing the app.m4w.pl module in the shop.

2

Select products

Establish categories, manufacturers, price ranges, availability, and product rotation.

3

Set the schedule

Specify days, times, publication formats, additional text, and hashtags.

4

Run automation

The system automates publications on Facebook and Instagram, and prepares TikTok content for preview, configuration, and manual approval.

You set everything up in one panel

You don't buy a promise.
You are given a working system.

The panel guides you from the base API connection, through category and manufacturer selection, to publication days, times, and channels. The interface below shows the logic of the actual system settings.

Step 2INTEGRATION WITH BASE.
Configuration saved
1
ConnectionPaste your base API token and connect the product catalogue.
✓ Token saved · last connected: today, 15:30
2
Product SourcingIndicate the magazine, shop, and platform used for link building.
3
Schedule, category and contentEach day can have its own filters, category, description, and publication time.
MondayEnabled
✓ base. returned 137 categoriesChoose a category
NewsSalesBestsellersAccessories
Manufacturers:All active brandsOnly available products
TuesdayEnabled
✓ base. returned 137 categoriesChoose a category
NewsSalesBestsellersAvailable
Manufacturers:Selected brandsProduct rotation
1
Combine the base directory.The Token API provides access to current photos, prices, names, and availability.
2
Choose a source and platformWarehouse, external shop, WooCommerce, PrestaShop and other platforms.
3
Establish each day separatelyCategories, manufacturers, filters, description, hashtags, and publication time.
No daily maintenance checks

You automate execution.
You are not giving up control of the offer.

Data retrieved directly from the directory

Name, photos, price, sale price, manufacturer, category and product link can automatically appear in the publication.

Precision filters

Choose categories, manufacturers, keywords, price range and product availability.

Schedule

Establish specific days and times and maintain regularity without manual reminders.

Product rotation

Publish the latest items or draw products according to set conditions.

Many photos

Create Facebook albums and Instagram carousels from product photography.

#

Descriptions, CTAs and hashtags

Combine catalogue data with your own texts, calls to action and hashtag sets.

Automatic video

In the PRO package, product photos and data can be converted into ready-made vertical videos.

Each channel has a different role

One item from the shop.
Several formats and places for customer contact daily.

Pakiet START utrzymuje regularną obecność na Facebooku i Instagramie, w tym publikuje Stories. PRO VIDEO dodaje automatycznie przygotowywane pionowe filmy i Reels, a publikację na TikTok przekazuje użytkownikowi do sprawdzenia i zatwierdzenia.

START + PRO

Facebook

Regularly showcase products to followers and drive traffic directly to the shop's offering.

  • product posts with link
  • photo albums
  • automatic Facebook Stories
  • Reels in the PRO VIDEO package
START + PRO

Instagram

Utilise catalogue photos in posts, carousels, and Stories without re-exporting.

  • Product posts
  • Product photo carousels
  • automatic Instagram Stories
  • Reels in the PRO VIDEO package
PRO VIDEO

TikTok and vertical video

The product photos and data are turned into a short 9:16 video which the user reviews and approves before sending to TikTok.

  • automatic product video creation
  • Material preview and description editing
  • Privacy, comments, Duet and Stitch settings
  • Publish on TikTok only after approval
Check the product
This is not just a publication calendar. app.m4w.pl creates content based on the products already in your shop.
Stories in the START and PRO package

The same product can work
also in Stories.

Stories to osobny punkt kontaktu z odbiorcą — widoczny w górnej części aplikacji, pełnoekranowy i naturalny dla szybkiego przeglądania. app.m4w.pl może publikować produkt równolegle jako post oraz Story, bez przygotowywania drugiego materiału ręcznie.

Full screen 9:16The product occupies the user's full attention, without the typical feed environment.
Posts and Stories from one productYou are not creating two separate materials or duplicating data.
Good for news and promotionsQuickly remind about the current offer, price, or selected category.
Publication according to scheduleFacebook and Instagram Stories appear according to the set schedule.
The stories are already in the START package.
shop product
199.00 PLN
automatic preparation
M4Your shopnow
NEW

Shop product

199.00 PLNCHECK THE OFFER
Send message
Additional exposureThe product appears outside the standard feed.
More formats from the catalogueOn some days you use posts, carousels, and Stories.
Consistent regularityStories don't depend on whether you find time on a given day.
What's New, Brands and CategoriesFilters allow you to decide what is published.
PRO VIDEO Package · activation upon payment

From the product photos
to the finished film and publication.

PRO VIDEO uses photos and catalogue data and builds vertical 9:16 footage. Reels on Facebook and Instagram can be published automatically. For TikTok, the system prepares the video and a publishing screen where the user checks the footage, selects settings then approves the upload via the official API.

  • Vertical 9:16 format, prepared for mobile devices
  • Images, product name, price, and CTA in one asset
  • One video can be used on Reels and prepared for publication on TikTok
  • Generation and publication status visible in the panel
See the full PRO VIDEO package
Why doesn't PRO VIDEO have a 14-day trial?

Generating and rendering video incurs a real cost from the very first clip, which is why the package for 299 zł It activates upon payment.

01
ProductPhotos · Name · Price
02
Film templatelayout · text · animation
03
RenderingReady MP4 file 9:16
MP4
04
PublicationFacebook and Instagram automatically · TikTok after approval
Your shop
New in store199.00 PLN
Ready for approvalTikTok: user checks settings and clicks „Post”
TikTok publication in accordance with the official API

Post to TikTok
with full control.

Aplikacja automatycznie przygotowuje gotowy materiał na podstawie produktów sklepu. Zanim film zostanie wysłany do TikTok, użytkownik widzi ekran publikacji i podejmuje ostateczną decyzję.

01
Watch the video preview

You check the finished material before it goes on the TikTok account.

02
Edit description

Can you improve the caption, hashtags, and accompanying message for the post.

03
Choose privacy settings

You are choosing one of the options available for the linked TikTok account.

04
Configure interactions

You decide on comments, Duet and Stitch features according to your account settings.

05
Mark commercial content

Can you indicate the content of your own brand or sponsored material and confirm the music usage policy.

06
Approve publication

The material is only uploaded to TikTok via the Content Posting API after clicking „Publish”.

Publication on TikTok adheres to the TikTok Content Posting API requirements and maintains full user control over every piece of content posted.

Official API
New in store199.00 PLN
9:16 video preview
Mark commercial contentOwn brand or sponsored content
The material is only sent after conscious user approval.
Each product receives its own scene

It doesn't just create videos.
The prompt gives the film atmosphere, movement and story.

PRO VIDEO uses photos and product descriptions from the store to create a short animated scene. You do not record, edit, or export files manually.

Scene prompt example „Luxury perfume in front of a Christmas shop window. Lightly falling snow, warm lights, slow product rotation, and subtle camera movement.”
9:16 and 16:9Reels, Video Stories, and landscape version
around 8 sA short, dynamic product presentation
audio / no audioSound, watermark, price, and custom CTA
publication suitable for the channelFacebook and Instagram automatically · TikTok after approval
Start PRO VIDEO £98.98 299 zł
app.m4w.pl · scene generated from product
Christmas noveltyProduct brought to life by a promptCheck in store
9:16
product turnover camera movement snow Light and atmosphere
ReelsFacebook and Instagram
Video StoriesFacebook and Instagram
TikTokvertical video 9:16 for preview and approval
85 online shop platforms connected via base.

Choose your shop's platform.
Go to the dedicated integration page.

Each tile leads to a separate app.m4w.pl subpage prepared for a specific platform. There you will find how to connect with base., automatic posts, Stories, product Reels, TikTok, and benefits tailored to the owner of that particular store.

85 platform in the directory
app.m4w.pl
Data sourceShop platform

products, prices, descriptions and photos

Base.
Directory connectionA single integration gateway

without installing the app.m4w.pl module in the shop

</>
Automationapp.m4w.pl

filters, schedule, posts and video

Ready formatsFacebook, Instagram and TikTok

Post · Story · Reel · Film

Click and select your store's platformEach logo leads to a dedicated integration page at app.m4w.pl.
Hover over the logo to see the platform name
Shops with a physical catalogue profit the most.

app.m4w.pl was created for whom?

Największą wartość system daje tam, gdzie produktów jest dużo, oferta się zmienia, a ręczna obsługa social media konkuruje z codzienną pracą sklepu.

01

Owner-run shop

You don't need to detach yourself from orders, customer contact, and logistics every day. Customers see that your shop is trustworthy.

Benefit: regularity without hiring additional staff.
02

Large or varied assortment

News, promotions, and products from selected categories can regularly be sent out in communications.

Benefit: more of the catalogue actually appears on social media.
03

Wholesale and B2B sales

You can be reminded of available offers, brands and product groups without manually creating each entry.

Benefit: constant exposure to a wide range of offerings.
04

E-commerce agency

Automation is taking over repetitive publications, allowing the team to focus on campaigns and special content.

Benefit: less operational work per client.
This is not an ordinary post planner

The traditional planner awaits ready content.
app.m4w.pl starts with a product from the shop.

W klasycznym narzędziu nadal musisz przygotować grafikę, opis i link. Tutaj punktem wyjścia jest aktualny katalog sklepu z najnowszymi produktami oraz reguły, które definiujesz raz.

Choose automation method
A simple planner
app.m4w.pl
Content source
ready post from user
products from the shop
Photos and data
added manually
downloaded automatically
Offer selection
Each time manual
Filters and rules
Regularity
It depends on the content prepared
I'm watching her schedule
Product videos
You must provide a ready file
PRO makes them from products
Upon automation launch

The shop provides data.
app.m4w.pl turns them into ready-to-publish materials.

You no longer need to do the same work twice between the product catalogue and social media.

01The product changes into content

The system retrieves images, names, prices, links and other data according to the set rules.

02The content is in the correct format

A post, album, carousel, Story or vertical video is created based on the selected package.

03Status is returning to the panel

You can see if the material has been prepared and processed. For TikTok, the user additionally reviews the settings and approves the publication.

Actual customer publications

See what the products look like after publication.

These are not advertising mock-ups. Below you will see examples of posts, albums, carousels and Stories created from real shop catalogues.

  • Images downloaded directly from the product card
  • Single posts and multi-photo publications
  • various industries, categories and product formats
  • publication as per shop schedule
Publish your own publications →
Real shop experiences

Shop owners' opinions:
„It's an absolute game changer in post automation.“

Every review shows a different way of using the system: WooCommerce, PrestaShop, base. integration, a large product catalogue, and daily publishing of Stories and videos.

WooCommercehurtowniaperfum.com.pl
★★★★★
The WooCommerce plugin is an absolute game changer for automating posts and Stories on Facebook and Instagram. Thanks to it, our wholesale products are regularly promoted on social media without any effort. Automatic publishing ensures that our offer remains visible to customers, increasing interest and sales. Plus, we save a lot of time that we can invest in growing our business. This is a must-have for anyone looking to effectively promote their online store!
Tomasz Krystekhurtowniaperfum.com.pl
PrestaShopSklepMotocyklowyPabianice.pl
★★★★★
Ever since we started using the Media4Web module for PrestaShop, adding posts to Facebook and Instagram Stories has become incredibly easy. The module actually automates the entire process, which is particularly beneficial in our case, as we have many new products in our offering. Thanks to daily publishing, products are much more visible, and the time saved is enormous. I recommend it to everyone looking for modern solutions for their online shop!
Piotr KrysiakSklepMotocyklowyPabianice.pl
PrestaShopSklepUrwis.pl
★★★★★
The Media4Web module for PrestaShop is an amazing tool that has revolutionised our approach to social media. The posts generated by the module look great, especially with the option to add multiple photos, which attracts customers' attention. Stories are an added bonus and fit perfectly with current marketing trends. The interface is simple to use, and the effects are visible almost immediately. It's a great solution for any shop looking to increase its visibility and engage customers on Facebook and Instagram!
Tomasz ZasinaSklepUrwis.pl
Base integration.wikoria.pl
★★★★★
We use the app.m4w.pl integration with Base. and it’s a really great solution for shops with a large inventory. Our products rotate all the time, and the system automatically selects and publishes them on Facebook and Instagram – without any extra work on our part. This keeps our profiles constantly active, and customers see the current offer. It’s simple to configure, works stably, and saves a lot of time that we can dedicate to processing orders.
Michal Rainkowikoria.pl
Long-term e-commerce collaborationRed Bird Ltd.
★★★★★
As a distributor and owner of several online shops, we have been cooperating with the Media4Web agency for several years now. We recommend working with Mr Łukasz as a professional partner with experience and interesting ideas. Media4Web is characterised by expertise, professionalism, and personal commitment. Projects are carried out efficiently and without reservations, according to the individual needs of the client.
Marlena MencelE-commerce Director · Red Bird Ltd.
Calculate the cost of manual routines

One product per day.
A whole publication rhythm emerges in a month.

Let's assume a simple scenario: you showcase one product daily as a post and a Story. app.m4w.pl uses the same catalogue and schedule, and you don't manually repeat this work thirty times.

15 minutes
  • special posts and campaigns can still be created manually
  • The system takes over the regular, product communication layer.
  • The catalogue also remains active on busy order days.
This is a sample routine calculator, not a guarantee of outcome. Actual times will depend on your current process.
Example monthDaily post + Product story
active schedule
GoWtShriCzechPtSoAnd
123456789101112131415161718192021222324252627282930
Product post Product story
30products shown in the month
60formats: 30 posts + 30 Stories
7 h 30 lessexample handiwork
Manually450 minutes of repetitive tasks
From app.m4w.plYou are configuring the rules, and the schedule watches over the month
Start99 PLN per month

The system does not replace strategy. It removes routine that should not be taking up the shop owner's time.

Two packets and one extension

Start with regularly publishing posts.
You can start the video immediately or add it later.

START and PRO VIDEO are all-inclusive packages. The START → PRO VIDEO expansion pack is exclusively for individuals who already have START active and want to UPGRADE to unlock video features without reconfiguring their store.

Special price reserved for base customers.There is:
03days:00hours.:00less:00second.
Start

Automatic Posts and Stories

Base price199 złotyYou're saving 100 PLN
99
PLNper month

For shops that want to regularly showcase products on Facebook and Instagram without daily content creation.

  • Automatic posts on Facebook and Instagram
  • Facebook and Instagram Stories
  • Albums and carousels with multiple photos
  • Schedule of days and times
  • Category, manufacturer, price and availability filters
  • Integration via base.
  • 85 platform shops by base.
  • Expert Support
Test START — 199 złoty 99 Polish zlotych 14 days free. You can cancel before the end of the trial.
For Active Start
START → PRO VIDEO

Video feature unlocking extension

Base price299 złYou're saving 100 PLN
199
PLNper month

Is START already yours? The add-on expands your current account with PRO VIDEO features and retains your connected shop, filters, and schedule.

Active START+Video extension=PRO VIDEO Functions
  • Automated product videos
  • Reels and Video Stories
  • Scenes controlled by your own prompt
  • 9:16 and 16:9
  • Audio, silent mode and watermark
  • Without reconnecting the shop
  • Without replaying START schedules
Expand START — 299 zł 199 złoty Requires active START. Add-on does not function as a standalone subscription.
01
Do you want to check the posts and Stories first?

Select START and take advantage of the 14-day free trial.

I choose START →
03
Do you already have START active?

Purchase an extension and unlock video features for your current account.

Add video features
How does the extension work?

This is not a third independent package. It's a transition from START to PRO functionality.

START remains active, and the extension adds video generation, Reels, Video Stories, prompts, and product scenes on the same account. You do not need to reconnect your store or set up publishing from scratch.

Your GO99 Polish zlotych
+
Extension199 złoty
=
Total298 Polish Zlotyper month
i

A new client who needs a video from scratch should choose PRO VIDEO full. The add-on is mainly for current START users who want to expand an existing account.

Start14-day trial period

You check the configuration, posts and Stories before the first payment.

PRO VIDEOActivation upon payment

The full package includes launching publications and paid video generation.

EXTENSIONOnly for active START

Unblocks the video without changing the existing product source and schedule.

Function Comparison
Start
PRO VIDEO
Extension
Facebook and Instagram - product posts
ze START
Facebook and Instagram Stories
ze START
Carousels, schedules, and product filters
ze START
Automated product videos
Facebook and Instagram Reels
Video Stories
Prompt, scene, audio, watermark, 9:16 and 16:9
TikTok: preview, settings and approval
Requires active START
YES
Trial period
14 days
What happens after selecting a package?

From purchase to first automation.

You do not end up with an empty panel. The next steps are organised according to the system's logic.

1

You register an account and choose a package

START is launched with a trial period. PRO VIDEO is activated after payment.

2

You're connecting the product source

base. passes to app.m4w.pl a directory from one of the 85 supported shop platforms. The connection maintains one consistent configuration method regardless of the shop engine.

3
f

Authorise social media accounts

You connect the required profiles and select the channels intended for publication.

4

You set the rules and you're running.

You choose products, formats, and a schedule, then activate the automation.

🔐
Connections through integrations

You don’t need to manually transfer content between the shop and the panel.

🎛
You decide on the publication

The system only uses rules, products, and channels that you configure.

Poland
Expert Support

You have access to assistance with integration and process launch.

Wiedza dla e-commerce

Automation Guide e-commerce

Praktyczne materiały o automatyzacji publikacji, integracjach sklepów i skutecznej obecności produktów w social media.

Ładowanie najnowszych wpisów…
Najczęstsze pytania

What's worth knowing before launching?

Can't see the response regarding your shop? Write to Polish support at app.m4w.pl.

Contact and support

On Facebook and Instagram – yes, according to the set schedule. For TikTok, the system automatically prepares the video and description, but the user always reviews the material, selects publication settings, and clicks „Publish” themselves.

You connect the shop with app.m4w.pl via base. The scope and cost of using base. depend on the chosen plan and how the account is used, so before launching, check the current terms and conditions directly on the base. website.

Yes. You set categories, manufacturers, prices, availability, download order and other conditions. Automation works according to your rules.

START 99 Polish zlotych includes automatic posts and Stories on Facebook and Instagram. PRO VIDEO for 299 zł adds generation of vertical videos and Reels, and preparation of TikTok posts, which the user reviews and approves.

The 14-day trial applies to the START package at 99 Polish zlotych. PRO VIDEO package for 299 zł it is paid immediately because upon activation it starts the generation and rendering of videos.

Each video generation incurs a technical rendering cost from the initial footage. Therefore, the PRO VIDEO package is activated upon payment, not during a free trial.

No. START includes automatic posts and Stories on Facebook and Instagram. In PRO VIDEO, the application prepares a video for TikTok, and the user checks the preview, description, and settings before sending and approves the publication.

Yes. Product automation does not block normal profile servicing. You can simultaneously add campaigns, news, expert materials, and other custom publications.

Product selection is based on configured conditions, such as categories, manufacturers, price, or availability. You can change the rules and exclude undesirable product groups.

No. app.m4w.pl automates the repetitive product layer. Your own image content, expert content, campaigns, and communication with recipients can still complement the profile.

Yes. app.m4w.pl provides Polish support and help materials regarding the connection of your store, Facebook, Instagram, and TikTok.

Don't create every post from scratch.
Let the shop catalogue start working.

START, you will check for 14 days. PRO VIDEO, you will launch immediately after payment.

Facebook · Instagram · TikTok · base. · PrestaShop · WooCommerce · Shopify · Shoper · IdoSell