Wake → base. → app.m4w.pl
Posts and Stories about products Wake store on Facebook and Instagram
Instead of choosing a product every day and building a post from scratch, you set rules for the Wake shop: category, availability, price, text and time. The system creates posts and Stories, and PRO VIDEO prepares short videos.
New in store ✨ Discover the premium urban jacket and check the current price and product description.
Wake shop is open every day. Social media shouldn't wait for a spare moment.
The products in the Wake shop already have names, photos, prices, descriptions and links. The problem is not a lack of material, but the time needed to select a product every day, prepare the text, add hashtags, create a Story and manage the publishing.
The product needs to be chosen again.
It is already described in the Wake shop, but before publication, the card, photo, price and link still need to be found.
Customer service is a priority
Orders, messages and offer updates are more urgent, so the post is most often pushed back.
Every format requires a subsequent step
After preparing the post, there's still the Story, and with video materials, also the selection of the product and checking the video.
A lack of rhythm limits the use of the offer
The same products keep reappearing in communications, while new arrivals, promotions and entire categories remain invisible.
The promotion of the Wake shop shouldn't depend on the free hour
What takes up the most time is not choosing between Facebook and Instagram, but repeating tasks that have already been done in the Wake shop: product description, photos, price, availability and link.
Yes. Connect the Wake shop via base., set one hour of posting and Stories for the whole week, and different rules for subsequent days. app.m4w.pl selects a product, fetches current data, and carries out publications on Facebook and Instagram; TikTok remains pending approval.
The name, photos, price, description, availability and link remain updated in the shop; you do not create a second version of the offer.
Posts and Stories are published together at 6:00 PM. Between days, categories, prices, texts, CTAs, and hashtags change.
Rotation rules allow for the regular display of new products, promotions, brands, and selected product groups.
Facebook, Instagram and TikTok use the same product data, but present it in a channel-appropriate format.
Where does time disappear to when preparing posts with Wake?
The product is already described in the Wake store, but before publication someone still has to find it, download the photo, check the price, prepare the text, link and hashtags. This repetitive work competes with orders and customer service.
Searching for the product again
The person in charge of publications opens Wake, selects an item, downloads the photos, copies the price and checks the link.
Current service beats plan
Orders, customer queries and updating the offering usually take priority over preparing the next publication.
Description and hashtags are created separately
The post text, CTA, and hashtags are prepared outside the shop, which makes it easy for the price to be out of date or the link to be incorrect.
The same products keep coming back.
Without rotation rules, single bestsellers are most often promoted, and a large part of the offering remains invisible.
Posts and Stories are prepared twice
The same product is laid out separately for the feed and vertical format, even though it can use the same data.
The rollers are put aside for later.
The short film requires additional preparation, so it is removed from the schedule when there is insufficient time for ongoing shop duties.
How do products from the Wake shop get into automated publications?
Wake shop makes products available via baselinker, and app.m4w.pl uses their photos, names, prices, descriptions, availability and links. The publication configuration remains outside the shop panel.
- product photos
- Price and product description
- Categories and manufacturers
- Availability and links
I'm choosing a product from the catalogue
Use the integration available for the platform and make current products available.
The token API passes the selected store to the publication panel.
Select categories, availability, price ranges, promotions, manufacturers, texts and hashtags.
Facebook and Instagram can run automatically, but you send TikTok after preview and approval.
How to use Wake products on Facebook, Instagram and TikTok
The same product details from the Wake shop can be used for a post, a full-screen Story and a short video. The format varies depending on the channel, but there’s no need to re-enter the price, description or link.
Automatic post from Wake shop product
The system selects a product from the Wake store in accordance with the rule of the day, adds current data, text, CTA and hashtags, and then publishes it on Facebook or Instagram.
- product selected by category, price and availability
- Current photo, name, price, description and link
- Personal text, CTA and hashtags for the day
New in store ✨ Check the current price and product description.
Automatic Stories from Wake’s shop
The same product can be shown in a 9:16 vertical format with a price and a call to action to the shop. The post and story are published at one selected time.
- Vertical product presentation 9:16
- current price and go to shop
- Automatic posting to Facebook and Instagram
PRO VIDEO reel from Wake shop product
PRO VIDEO uses product photos and data to prepare a short film for Reels and Video Stories.
- product photo film
- Vertical format ready for Reels
- product selected by the PRO VIDEO rule
TikTok video of Wake shop product after approval
The material is prepared automatically, but before sending it to TikTok, the user checks the video, description, visibility, and available settings.
- Video preview before sending
- Description control, visibility, and interaction
- publication via the official API upon approval
How to change categories and prices without changing the publication time?
Posts and Stories are published every day at the same time: 6:00 PM. Instead of setting separate deadlines for formats, you change the category, price range, promotion, manufacturer, text, CTA, and hashtags.
A constant rhythm throughout the week: post and Story at 6 PM. Products, selection conditions, and messages change.
New releases — up to 199 PLN; available products only. Text: presentation of new arrivals. Separate CTA and hashtags for the day.
Recommended products — from 200 PLN; only available items. Text: short buying argument. Separate CTA and daily hashtags.
Price drops — active promotion; in-stock products only. Text: promotional message. Separate CTA and hashtags for the day.
Selected manufacturer — in the range of 100–500 PLN; available products only. Text: indication of product benefits. Separate CTA and hashtags for the day.
Category of the day — over 500 PLN; available products only. Text: PRO VIDEO format. Separate CTA and hashtags for the day.
Products available immediately — with regular and promotional prices; available products only. Text: availability reminder. Separate CTA and daily hashtags.
Recently updated — no price limit; only available products. Text: a calm weekend summary. Separate CTA and hashtags for the day.
Products from the Wake shop may come to the public’s attention more oftenEach day can show a different part of the shop.
A single post quickly disappears in the stream of content. A steady rhythm makes it possible to regularly showcase new arrivals, promotions and various categories of the Wake store, thanks to which the offer gets more chances of being noticed on Facebook and Instagram.
Products are more frequently brought back to attention
A regular rhythm creates more moments where the viewer can see the product and go to the shop.
The profile does not appear to be abandoned
Current posts and Stories show that the shop is operating, expanding its offer, and remains available to customers.
The broader part of the offer is appearing in communications.
Category rotation, prices, manufacturers, and promotions limit the continuous display of the same items.
Regularity increases the number of opportunities to encounter an offer, but it does not guarantee a specific reach or sales. Results also depend on the quality of the offer, content, audience, and platform algorithms.
From product selection to publication without repeating work
You do not give up control over the offer or communication. You set the rules for the Wake shop, and the system executes repetitive stages: product selection, data retrieval, text addition, and schedule execution.
Selection of a product from the Wake shop
The system applies a day rule and skips items that do not meet the conditions.
Fetch current data
Images, name, price, description, availability, and link are pulled from the current product card.
A different category for each day.
Monday could promote new arrivals, Wednesday promotions, and the weekend a selected brand or product group.
Pricing and promotional terms
Days can use different price ranges, promotional pricing, or the premium segment.
Preparation of publication text
Attached to the product is a dedicated intro, CTA, outro, and a set of hashtags.
One hour of fasting and a story
Both formats publish together at 18:00; the user does not set a separate date for each channel.
Rotation without continuous repetition
The system can defer recently used products and select subsequent items that meet the criteria.
Reels and TikTok with control
PRO VIDEO prepares the film, and the TikTok publication only follows user preview and decision.
Set product rules for the Wake store
Categorise the items, manufacturers, availability, prices, promotions, descriptions, and one publication time. Each day can select a different offer from the range.
Publikacje są konfigurowane poza panelem sklepu Wake
Produkty sklepu Wake są udostępniane przez base. Zmiana motywu lub wyglądu sklepu nie wymaga odtwarzania harmonogramu social media.
Nie oznacza to, że każda platforma łączy się z base. identycznie. Sposób połączenia Wake wybierasz w base., natomiast app.m4w.pl korzysta już z katalogu po stronie base.
You are not adding another plugin responsible for publishing.
The system uses products and fields available in the selected source.
Categories, schedule and content are edited on the app.m4w.pl website.
You decide which products and channels are used.
Połącz produkty sklepu Wake z regularnymi publikacjami
Facebook and Instagram can receive posts and Stories automatically. PRO VIDEO prepares reels, and TikTok maintains a preview and approval stage.
M4W.pl app - pełna strona →Co zmienia się po zapisaniu reguł publikacji dla Wake?
On the left are actions repeated with each publication. On the right, the same stages are recorded as rules and executed without re-preparing the product.
Trzy zasady skutecznej automatyzacji postów z Wake
These are practical conditions for a correct process, not a promise of a sales result. The better the product data and day rules are prepared, the fewer manual exceptions the schedule will require.
“Największą oszczędnością w sklepie Wake nie jest szybsze napisanie posta. Jest nią brak potrzeby ponownego przygotowywania produktu, który już ma zdjęcia, cenę, opis i link.”
The product card must contain up-to-date data
Zdjęcie, nazwa, cena, dostępność i link są pobierane z produktu w sklepie Wake. Poprawna karta produktu jest podstawą poprawnej publikacji.
Every day should have a specific purpose.
Instead of one rule for the whole week, it's better to split new arrivals, promotions, categories, manufacturers, and price ranges into separate days.
The format should match the channel
Facebook and Instagram can receive posts and Stories automatically. Reels uses vertical video, and TikTok leaves the preview and final approval to the user.
Start with posts and Stories. Launch the video immediately or add it later.
START supports regular product publications. PRO VIDEO adds videos. An active START user can extend their account without re-linking the shop.
Posts, carousels, and Stories
For a shop that wants to regularly showcase products on Facebook and Instagram.
- Facebook posts and Instagram posts
- Stories and carousels
- filters and schedule
- integration via base.
Posts, Stories, Reels and videos
For a shop that also wants to automatically prepare short product videos.
- everything from the START package
- product photography films
- Reels and Video Stories
- TikTok after approval
Active START extension
For current START clients who wish to unlock reels without changing configuration.
- requires active START
- PRO VIDEO unlocks
- retains filters and schedule
- without rejoining the shop
FAQ: automatyczne posty, Stories i rolki z Wake
The answers concern one hour of fasting and Stories, category rules and prices, Meta automatic posts, PRO VIDEO reels, and TikTok after approval.
Zapytaj o swój sklep Wake →Yes. You set one publication time for the whole week, e.g. 6:00 PM, and separate product selection rules for individual days.
No. The Wake shop transfers products via base., and the configuration of posts, Stories and videos is in app.m4w.pl.
Yes. You can change the category, manufacturer, availability, price range, promotion, text, CTA and hashtags.
No. The Post and Story are published together at one selected time, which applies for the entire week.
The availability rule can skip a product and select the next item that meets the saved criteria.
Yes. PRO VIDEO prepares vertical videos from product photos and data for Reels and Video Stories.
Yes. app.m4w.pl uses current product data provided by the Wake shop via base.
No. The video goes for review, settings configuration, and conscious approval before it is submitted via the official TikTok API.
The system prepares the video and publication screen. The user checks the preview, description, visibility, comments, Duet, Stitch and content tags, then consciously approves the submission via the official TikTok API.
No. The Wake shop makes products available via base., and the publication settings are located in app.m4w.pl. You do not add a separate app.m4w.pl module to the code or the shop template.
Yes. You can use selected Facebook and Instagram connections, set up how to build the description, CTA, link, price, and hashtags, and change the rules for subsequent days.
The publication draws on the latest product data supplied by the base. When the price or availability is updated in the store's source, subsequent product selections may take into account the new values.
Uruchom automatyczne posty i Stories z produktów Wake
Połącz sklep Wake przez base., wybierz kategorie i jedną godzinę obowiązującą przez cały tydzień. START publikuje posty i Stories, a PRO VIDEO dodaje rolki oraz filmy TikTok do zatwierdzenia.













