Magento / Adobe Commerce → base. → app.m4w.pl
Automated posts and reels from Magento / Adobe Commerce store products to Facebook, Instagram and TikTok
app.m4w.pl uses current product data from Magento / Adobe Commerce stores. You decide what is to be promoted on specific days, and the system maintains regular posts, Stories, and Reels on Facebook and Instagram.
New in store ✨ Discover the premium urban jacket and check the current price and product description.
The products are ready in the Magento / Adobe Commerce shop. When should I find the time to publish them?
The products in the Magento / Adobe Commerce shop already have names, photos, prices, descriptions and links. The problem isn’t a lack of content, but the time it takes to select a product every day, prepare the text, add hashtags, create a Story and keep track of posts.
The product needs to be chosen again.
It has already been listed in the Magento / Adobe Commerce shop, but before it can be published, the product details, image, price and link still need to be added.
Customer service is a priority
Orders, messages and offer updates are more urgent, so the post is most often pushed back.
Every format requires a subsequent step
After preparing the post, there's still the Story, and with video materials, also the selection of the product and checking the video.
A lack of rhythm limits the use of the offer
The same products keep reappearing in communications, while new arrivals, promotions and entire categories remain invisible.
Magento / Adobe Commerce store promotion should not depend on a free hour
Orders, customer enquiries and updating the product range take priority. Before a product can be published, we still need to locate it in Magento / Adobe Commerce, download the images, check the price, write the product description, add the link and ensure the deadline is met.
Yes. Connect your Magento / Adobe Commerce shop via base., set a one-hour post and a Story for the whole week, along with other rules for the following days. app.m4w.pl selects the product, retrieves the latest data and publishes it on Facebook and Instagram; TikTok posts are pending approval.
The name, photos, price, description, availability and link remain updated in the shop; you do not create a second version of the offer.
Posts and Stories are published together at 9 AM. Categories, prices, texts, CTAs, and hashtags change between days.
Rotation rules allow for the regular display of new products, promotions, brands, and selected product groups.
Facebook, Instagram and TikTok use the same product data, but present it in a channel-appropriate format.
Where does the time go when preparing posts using Magento / Adobe Commerce?
The product is already listed in the Magento / Adobe Commerce shop, but before it can be published, someone still needs to find it, download a photo, check the price, and prepare the description, link and hashtags. This repetitive work takes time away from processing orders and dealing with customers.
Searching for the product again
The person responsible for publishing opens Magento / Adobe Commerce, selects an item, downloads the images, copies the price and checks the link.
Current service beats plan
Orders, customer queries and updating the offering usually take priority over preparing the next publication.
Description and hashtags are created separately
The post text, CTA, and hashtags are prepared outside the shop, which makes it easy for the price to be out of date or the link to be incorrect.
The same products keep coming back.
Without rotation rules, single bestsellers are most often promoted, and a large part of the offering remains invisible.
Posts and Stories are prepared twice
The same product is laid out separately for the feed and vertical format, even though it can use the same data.
The rollers are put aside for later.
The short film requires additional preparation, so it is removed from the schedule when there is insufficient time for ongoing shop duties.
From products in Magento / Adobe Commerce to posts, Stories and reels
The Magento / Adobe Commerce shop makes products available via base., whilst app.m4w.pl uses their images, names, prices, descriptions, availability and links. The publication settings are managed outside the shop’s admin panel.
- product photos
- Price and product description
- Categories and manufacturers
- Availability and links
I'm choosing a product from the catalogue
Use the integration available for the platform and make current products available.
The token API passes the selected store to the publication panel.
Select categories, availability, price ranges, promotions, manufacturers, texts and hashtags.
Facebook and Instagram can run automatically, but you send TikTok after preview and approval.
How to use Magento / Adobe Commerce products on Facebook, Instagram and TikTok
The same product data from a Magento / Adobe Commerce shop can be used for a post, a full-screen Story and a short video. The format varies depending on the channel, but there is no need to re-enter the price, description or link.
Automatic product post from a Magento / Adobe Commerce shop
The system selects a product from the Magento / Adobe Commerce store according to the rule of the day, adds current data, text, CTA, and hashtags, and then publishes it to Facebook or Instagram.
- product selected by category, price and availability
- Current photo, name, price, description and link
- Personal text, CTA and hashtags for the day
New in store ✨ Check the current price and product description.
Automatic Stories from a Magento / Adobe Commerce shop product
The same product can be shown in a 9:16 vertical format with a price and a call to action to the shop. The post and story are published at one selected time.
- Vertical product presentation 9:16
- current price and go to shop
- Automatic posting to Facebook and Instagram
PRO VIDEO clip from a Magento / Adobe Commerce shop product
PRO VIDEO uses product photos and data to prepare a short film for Reels and Video Stories.
- product photo film
- Vertical format ready for Reels
- product selected by the PRO VIDEO rule
A TikTok video of a product from a Magento / Adobe Commerce shop, once approved
The material is prepared automatically, but before sending it to TikTok, the user checks the video, description, visibility, and available settings.
- Video preview before sending
- Description control, visibility, and interaction
- publication via the official API upon approval
How to change categories and prices without changing the publication time?
Posts and Stories are published daily at the same time: 09:00. Instead of setting separate deadlines for formats, you change the category, price range, promotion, manufacturer, text, CTA, and hashtags.
Steady rhythm throughout the week: post and Story at 09:00. Products, selection criteria, and messages change.
Premieres — from 200 PLN; only available products. Text: presentation of new arrivals. Separate CTAs and hashtags for the day.
Recommended products — with active promotion; only available products. Text: short buying argument. Separate CTA and hashtags for the day.
Price opportunities – in the range of 100–500 PLN; only available products. Text: promotional message. Separate CTA and hashtags for the day.
Selected manufacturer — above 500 PLN; in-stock products only. Text: highlighting product benefits. Separate CTA and hashtags for the day.
Category of the day — with regular and promotional price; only available products. Text: PRO VIDEO format. Separate CTA and hashtags for the day.
Products available immediately – no price limit; only available products. Text: availability reminder. Separate CTA and hashtags for the day.
Recently updated — up to 199 PLN; only available products. Text: calm end of the week summary. Separate CTAs and hashtags for the day.
A Magento / Adobe Commerce shop gains more points of contact with potential customersRegularity gives the offer more chances of being noticed.
A single post quickly gets lost in the stream of content. A consistent posting schedule allows you to regularly showcase new arrivals, promotions and the various categories of your Magento / Adobe Commerce shop, giving your products a better chance of being noticed on Facebook and Instagram.
Products are more frequently brought back to attention
A regular rhythm creates more moments where the viewer can see the product and go to the shop.
The profile does not appear to be abandoned
Current posts and Stories show that the shop is operating, expanding its offer, and remains available to customers.
The broader part of the offer is appearing in communications.
Category rotation, prices, manufacturers, and promotions limit the continuous display of the same items.
Regularity increases the number of opportunities to encounter an offer, but it does not guarantee a specific reach or sales. Results also depend on the quality of the offer, content, audience, and platform algorithms.
From product selection to publication without repeating work
You don't give up control over the offer or communication. You set the rules for the Magento / Adobe Commerce store, and the system performs repetitive stages: product selection, data retrieval, text addition, and schedule execution.
Selecting a product from a Magento / Adobe Commerce shop
The system applies a day rule and skips items that do not meet the conditions.
Fetch current data
Images, name, price, description, availability, and link are pulled from the current product card.
A different category for each day.
Monday could promote new arrivals, Wednesday promotions, and the weekend a selected brand or product group.
Pricing and promotional terms
Days can use different price ranges, promotional pricing, or the premium segment.
Preparation of publication text
Attached to the product is a dedicated intro, CTA, outro, and a set of hashtags.
One hour of fasting and a story
Both formats publish together at 9:00 AM; the user does not set a separate deadline for each channel.
Rotation without continuous repetition
The system can defer recently used products and select subsequent items that meet the criteria.
Reels and TikTok with control
PRO VIDEO prepares the film, and the TikTok publication only follows user preview and decision.
Set up product rules for your Magento / Adobe Commerce shop
Categorise the items, manufacturers, availability, prices, promotions, descriptions, and one publication time. Each day can select a different offer from the range.
Publications are configured outside the Magento / Adobe Commerce storefront.
Magento / Adobe Commerce store products are made available by base. Changing the store's theme or appearance does not require rescheduling social media.
This does not mean that each platform connects to base identically. You choose the connection method for Magento / Adobe Commerce within base., whereas app.m4w.pl already uses the directory on the base. side.
You are not adding another plugin responsible for publishing.
The system uses products and fields available in the selected source.
Categories, schedule and content are edited on the app.m4w.pl website.
You decide which products and channels are used.
Connect Magento / Adobe Commerce store products with regular publications
Facebook and Instagram can receive posts and Stories automatically. PRO VIDEO prepares reels, and TikTok maintains a preview and approval stage.
M4W.pl app - pełna strona →What changes when publication rules are saved for Magento / Adobe Commerce?
On the left are actions repeated with each publication. On the right, the same stages are recorded as rules and executed without re-preparing the product.
Three principles of effective Magento / Adobe Commerce post automation
These are practical conditions for a correct process, not a promise of a sales result. The better the product data and day rules are prepared, the fewer manual exceptions the schedule will require.
“The greatest saving in a Magento / Adobe Commerce store isn't writing a post faster. It's not needing to re-prepare a product that already has photos, a price, a description, and a link.”
The product card must contain up-to-date data
The image, name, price, availability and link are retrieved from the product in the Magento / Adobe Commerce store. A correct product card is the basis for correct publication.
Every day should have a specific purpose.
Instead of one rule for the whole week, it's better to split new arrivals, promotions, categories, manufacturers, and price ranges into separate days.
The format should match the channel
Facebook and Instagram can receive posts and Stories automatically. Reels uses vertical video, and TikTok leaves the preview and final approval to the user.
Start with posts and Stories. Launch the video immediately or add it later.
START supports regular product publications. PRO VIDEO adds videos. An active START user can extend their account without re-linking the shop.
Posts, carousels, and Stories
For a shop that wants to regularly showcase products on Facebook and Instagram.
- Facebook posts and Instagram posts
- Stories and carousels
- filters and schedule
- integration via base.
Posts, Stories, Reels and videos
For a shop that also wants to automatically prepare short product videos.
- everything from the START package
- product photography films
- Reels and Video Stories
- TikTok after approval
Active START extension
For current START clients who wish to unlock reels without changing configuration.
- requires active START
- PRO VIDEO unlocks
- retains filters and schedule
- without rejoining the shop
FAQ: Automatic Posts, Stories, and Reels from Magento / Adobe Commerce
The answers concern one hour of fasting and Stories, category rules and prices, Meta automatic posts, PRO VIDEO reels, and TikTok after approval.
Ask about your Magento / Adobe Commerce storeYes. You set one publication time for the whole week, e.g. 09:00, and separate product selection rules for individual days.
No. The Magento/Adobe Commerce shop transmits products via base., and the configuration for posts, Stories and videos is located in app.m4w.pl.
Yes. You can change the category, manufacturer, availability, price range, promotion, text, CTA and hashtags.
No. The Post and Story are published together at one selected time, which applies for the entire week.
The availability rule can skip a product and select the next item that meets the saved criteria.
Yes. PRO VIDEO prepares vertical videos from product photos and data for Reels and Video Stories.
Yes. app.m4w.pl uses current product data provided by the Magento / Adobe Commerce store via base.
No. The video goes for review, settings configuration, and conscious approval before it is submitted via the official TikTok API.
The system prepares the video and publication screen. The user checks the preview, description, visibility, comments, Duet, Stitch and content tags, then consciously approves the submission via the official TikTok API.
No. The Magento/Adobe Commerce store exposes products via the base, and the publication settings are in app.m4w.pl. You do not add a separate app.m4w.pl module to the store's code or template.
Yes. You can use selected Facebook and Instagram connections, set up how to build the description, CTA, link, price, and hashtags, and change the rules for subsequent days.
The publication draws on the latest product data supplied by the base. When the price or availability is updated in the store's source, subsequent product selections may take into account the new values.
Launch automatic posts and Stories from Magento / Adobe Commerce products
Connect Magento / Adobe Commerce via base., select categories and a single time slot valid for the entire week. START publishes posts and Stories, and PRO VIDEO adds Reels and TikTok videos for approval.













