EN 
PL 
NewCity jacket199 złoty
eproSHOP → base. → app.m4w.pl
Automated posts and reels from the eproSHOP store's products
Instead of choosing a product every day and building a publication from scratch, you define rules for the eproSHOP store: category, availability, price, copy, and time. The system generates posts and Stories, and PRO VIDEO prepares short videos.
✓Current photos, prices, and links from the eproSHOP store
✓One chosen hour of fasting and a Story for the whole week
✓Facebook and Instagram automatically · TikTok after approval
Official integration of app.m4w.pl with base.
without the app.m4w.pl module in the shop
Product catalogueeproSHOP
BestsellerTrainers£49.36
RecommendedPerfume No. 04159 Polish złoty
AvailableCity Pro Backpack£35.90
Your shopPost i: Chosen hour
•••New in store ✨ Discover the premium urban jacket and check the current price and product description.
Current price199.00 PLN
You run a shop on the eproSHOP platform
Running eproSHOP shouldn't mean copying products into posts every day.
The products in the eproSHOP store already have names, photos, prices, descriptions, and links. The problem isn't a lack of content, but the time required each day to select a product, prepare the text, add hashtags, create a Story, and manage the publication schedule.
The product needs to be chosen again.
It is already described in the eproSHOP store, but before publication, the card, photo, price and link still need to be found.
Customer service is a priority
Orders, messages and offer updates are more urgent, so the post is most often pushed back.
Every format requires a subsequent step
After preparing the post, there's still the Story, and with video materials, also the selection of the product and checking the video.
A lack of rhythm limits the use of the offer
The same products keep reappearing in communications, while new arrivals, promotions and entire categories remain invisible.
Automation for eproSHOP store owners
eproSHOP's promotion shouldn't depend on free time.
Most of the time is not taken up by choosing Facebook or Instagram, but by repeating actions that have already been performed in the eproSHOP store: product description, photos, price, availability and link.
Can products from the eproSHOP store regularly appear on social media?
Yes. Connect the eproSHOP store through base., set one hour for posts and Stories for the whole week, and other rules for subsequent days. app.m4w.pl selects a product, retrieves current data, and performs publications on Facebook and Instagram; TikTok remains for approval.
Products from the eproSHOP store as a single data source
The name, photos, price, description, availability and link remain updated in the shop; you do not create a second version of the offer.
One chosen hour for the whole week
Posts and Stories are published together at 6:00 PM. Between days, categories, prices, texts, CTAs, and hashtags change.
Most of the offer reaches the recipients.
Rotation rules allow for the regular display of new products, promotions, brands, and selected product groups.
Post, Story, and Reel from one product
Facebook, Instagram and TikTok use the same product data, but present it in a channel-appropriate format.
Problem regarding the owner and marketing of the eproSHOP store
Manual eproSHOP product publishing repeats the same actions every day
The product is already described in the eproSHOP store, but before publication someone still needs to find it, download the photo, check the price, prepare the text, link and hashtags. This repetitive work competes with orders and customer service.
Searching for the product again
The person from publications opens eproSHOP, selects an item, downloads the photos, copies the price, and checks the link.
Current service beats plan
Orders, customer queries and updating the offering usually take priority over preparing the next publication.
Description and hashtags are created separately
The post text, CTA, and hashtags are prepared outside the shop, which makes it easy for the price to be out of date or the link to be incorrect.
The same products keep coming back.
Without rotation rules, single bestsellers are most often promoted, and a large part of the offering remains invisible.
Posts and Stories are prepared twice
The same product is laid out separately for the feed and vertical format, even though it can use the same data.
The rollers are put aside for later.
The short film requires additional preparation, so it is removed from the schedule when there is insufficient time for ongoing shop duties.
Integration of eproSHOP store via base.
From eproSHOP products to posts, Stories, and Reels
The eproSHOP store provides products through base., and app.m4w.pl uses their photos, names, prices, descriptions, availability, and links. The publication configuration remains outside the store's panel.
- product photos
- Price and product description
- Categories and manufacturers
- Availability and links
base.passes on the catalogue
I'm choosing a product from the catalogue
FacebookPost · Album · Story · Reels
✓InstagramPost · Carousel · Story · Reels
✓TikTokfilm · preview · approval
→Connect eproSHOP to Base.
Use the integration available for the platform and make current products available.
The source of the products is app.m4w.pl.
The token API passes the selected store to the publication panel.
Establish the rules for each day
Select categories, availability, price ranges, promotions, manufacturers, texts and hashtags.
Link social media channels
Facebook and Instagram can run automatically, but you send TikTok after preview and approval.
Facebook, Instagram i TikTok for eproSHOP
One product from the eproSHOP store, several publication formats
The same product data from the eproSHOP store can power a post, a full-screen Story, and a short video. The format changes depending on the channel, but does not require re-writing the price, description, or link.
POST-PRODUCTION
Automatic post from eproSHOP store product
The system selects a product from the eproSHOP store according to the rule of the day, adds current data, text, CTA and hashtags, then publishes it on Facebook or Instagram.
- product selected by category, price and availability
- Current photo, name, price, description and link
- Personal text, CTA and hashtags for the day
New in store ✨ Check the current price and product description.
199 złoty
Story 9:16
Automatic Story from eproSHOP store product
The same product can be shown in a 9:16 vertical format with a price and a call to action to the shop. The post and story are published at one selected time.
- Vertical product presentation 9:16
- current price and go to shop
- Automatic posting to Facebook and Instagram
Your shop
NEW IN STORE199 złoty
PRO VIDEO
PRO VIDEO Roll from eproSHOP store product
PRO VIDEO uses product photos and data to prepare a short film for Reels and Video Stories.
- product photo film
- Vertical format ready for Reels
- product selected by the PRO VIDEO rule
PRO VIDEO▶
TikTok
TikTok film of eproSHOP store product after approval
The material is prepared automatically, but before sending it to TikTok, the user checks the video, description, visibility, and available settings.
- Video preview before sending
- Description control, visibility, and interaction
- publication via the official API upon approval
▶
Example eproSHOP store's publication week
Daily post and Story with a different rule of the day
Posts and Stories are published every day at the same time: 6:00 PM. Instead of setting separate deadlines for formats, you change the category, price range, promotion, manufacturer, text, CTA, and hashtags.
The following plan is an example for eproSHOP. Categories and price ranges should be adjusted to the actual offer, seasonality, and products you wish to promote first.
Fixed publication time18:00Post + Story
A constant rhythm throughout the week: post and Story at 6 PM. Products, selection conditions, and messages change.
What's New — from 200 PLN; only available products. Text: presentation of new arrivals. Separate CTA and hashtags for the day.
Bestsellers — with active promotion; only in-stock products. Text: a short buying argument. Separate CTA and hashtags for the day.
Promotions – in the range of PLN 100–500; only available products. Text: promotion message. Separate CTA and hashtags for the day.
Premium products - above 500 PLN; available products only. Text: product benefit indication. Separate CTA and hashtags for the day.
Seasonal category — with regular and promotional price; only available products. Text: PRO VIDEO format. Separate CTA and hashtags for the day.
Last items — no price limit; only products that are available. Text: availability reminder. Separate CTA and hashtags for the day.
Products back in stock — up to PLN 199; available products only. Text: calm summary of the week. Separate CTA and hashtags for the day.
✓one hour per week · post and Story 18:00 · without separate format setting✓Every day · Different product category or group · Rule changes the selection in the eproSHOP✓Price condition · Different interval for the day · Promotion, mid-range or premium segment✓product unavailable · skip · select next item✓No photo · Skip · Do not create an empty publication✓Recently used product · put away · maintain stock rotation✓TikTok · Preview and approval · published only after user decision
Regularity increases the visibility of the eproSHOP store
The eproSHOP store gains more touchpoints with potential customersNews and promotions don't wait for a free hour.
A single post quickly disappears in the stream of content. A steady rhythm allows for regular showcasing of news, promotions, and various categories of the eproSHOP store, giving the offer more chances to be noticed on Facebook and Instagram.
Products are more frequently brought back to attention
A regular rhythm creates more moments where the viewer can see the product and go to the shop.
The profile does not appear to be abandoned
Current posts and Stories show that the shop is operating, expanding its offer, and remains available to customers.
The broader part of the offer is appearing in communications.
Category rotation, prices, manufacturers, and promotions limit the continuous display of the same items.
Regularity increases the number of opportunities to encounter an offer, but it does not guarantee a specific reach or sales. Results also depend on the quality of the offer, content, audience, and platform algorithms.
Shop opening hours30 days of regular attendance
Active automation30days in a sample month
2post + Story
1shop as a current data source
Automation of eproSHOP store products
Remove product selection, description, and deadline management from the task list
You do not cede control over the offer or communication. You set the rules for the eproSHOP store, and the system performs the repetitive stages: product selection, data retrieval, text addition, and schedule execution.
Choosing a product from the eproSHOP
The system applies a day rule and skips items that do not meet the conditions.
Fetch current data
Images, name, price, description, availability, and link are pulled from the current product card.
A different category for each day.
Monday could promote new arrivals, Wednesday promotions, and the weekend a selected brand or product group.
Pricing and promotional terms
Days can use different price ranges, promotional pricing, or the premium segment.
Preparation of publication text
Attached to the product is a dedicated intro, CTA, outro, and a set of hashtags.
One hour of fasting and a story
Both formats publish together at 18:00; the user does not set a separate date for each channel.
Rotation without continuous repetition
The system can defer recently used products and select subsequent items that meet the criteria.
Reels and TikTok with control
PRO VIDEO prepares the film, and the TikTok publication only follows user preview and decision.
One configuration instead of daily copying
Set product rules for the eproSHOP store
Categorise the items, manufacturers, availability, prices, promotions, descriptions, and one publication time. Each day can select a different offer from the range.
</>eproSHOP Publication Rules
Configuration saved
1
Connection to base.The Token API provides a selected product catalogue.
2
Product sourceChoose the eproSHOP store visible in the base catalogue.
3
Monday — new arrivalsThe hours are fixed, and each day may have different categories, prices, promotions, and content.
Without the additional module app.m4w.pl in eproSHOP
Publications are configured outside the eproSHOP store panel
The products in the eproSHOP store are provided by base. Changing the store's theme or appearance does not require re-creating the social media schedule.
i
This does not mean that every platform connects to base. identically. You choose the eproSHOP connection method in base. whilst app.m4w.pl already uses the directory on the base. side.
Module app.m4w.pl not found in the shop
You are not adding another plugin responsible for publishing.
Current directory from the base.
The system uses products and fields available in the selected source.
Changes to rules without rebuilding the shop
Categories, schedule and content are edited on the app.m4w.pl website.
Pre-start checks
You decide which products and channels are used.
SOCIAL MEDIA AUTOMATION FOR E-COMMERCE
Link eproSHOP products with regular publications
Facebook and Instagram can receive posts and Stories automatically. PRO VIDEO prepares reels, and TikTok maintains a preview and approval stage.
M4W.pl app - pełna strona →app.m4w.plfull content automation system
Manual work vs. automation for the eproSHOP store
What changes after saving the publication rules for eproSHOP?
On the left are actions repeated with each publication. On the right, the same stages are recorded as rules and executed without re-preparing the product.
Manually opening the eproSHOP store and selecting a productProduct selected according to the saved daily rule
Downloading image and copying price and linkCurrent data fetched directly from the product card
Checking availability before each publicationThe availability condition automatically skips incorrect items
Writing the description from scratchText, CTA, and hashtags assigned to a specific day
Personal monitoring of posts and storiesOne shared hour and automatic publication of both formats
Promoting the same bestsellers all the timeRotation of categories, prices, brands, and products
Manual preparation of a vertical filmPRO VIDEO creates a product photo reel
Sending a TikTok without the full review processFilm, description and settings checked before approval
A good implementation for the eproSHOP store
Three principles of effective eproSHOP post automation
These are practical conditions for a correct process, not a promise of a sales result. The better the product data and day rules are prepared, the fewer manual exceptions the schedule will require.
“The biggest saving in the eproSHOP isn't faster post writing. It's the lack of need to re-prepare a product that already has photos, a price, a description, and a link.”
The product card must contain up-to-date data
The image, name, price, availability, and link are retrieved from the product in the eproSHOP store. A correct product card is the basis for correct publication.
Every day should have a specific purpose.
Instead of one rule for the whole week, it's better to split new arrivals, promotions, categories, manufacturers, and price ranges into separate days.
The format should match the channel
Facebook and Instagram can receive posts and Stories automatically. Reels uses vertical video, and TikTok leaves the preview and final approval to the user.
Two packets and one extension
Start with posts and Stories. Launch the video immediately or add it later.
START supports regular product publications. PRO VIDEO adds videos. An active START user can extend their account without re-linking the shop.
Posts, carousels, and Stories
For a shop that wants to regularly showcase products on Facebook and Instagram.
99PLNper month
- Facebook posts and Instagram posts
- Stories and carousels
- filters and schedule
- integration via base.
Posts, Stories, Reels and videos
For a shop that also wants to automatically prepare short product videos.
499PLNper month
- everything from the START package
- product photography films
- Reels and Video Stories
- TikTok after approval
Active START extension
For current START clients who wish to unlock reels without changing configuration.
399PLNper month
- requires active START
- PRO VIDEO unlocks
- retains filters and schedule
- without rejoining the shop
Questions from eproSHOP store owners
FAQ: Automatic posts, Stories, and Reels with eproSHOP
The answers concern one hour of fasting and Stories, category rules and prices, Meta automatic posts, PRO VIDEO reels, and TikTok after approval.
Ask about your eproSHOP store →Yes. You set one publication time for the whole week, e.g. 6:00 PM, and separate product selection rules for individual days.
No. The eproSHOP store supplies products through base., and the configuration of posts, Stories, and videos is located at app.m4w.pl.
Yes. You can change the category, manufacturer, availability, price range, promotion, text, CTA and hashtags.
No. The Post and Story are published together at one selected time, which applies for the entire week.
The availability rule can skip a product and select the next item that meets the saved criteria.
Yes. PRO VIDEO prepares vertical videos from product photos and data for Reels and Video Stories.
Yes. app.m4w.pl uses current product data made available by the eproSHOP store via base.
No. The video goes for review, settings configuration, and conscious approval before it is submitted via the official TikTok API.
The system prepares the video and publication screen. The user checks the preview, description, visibility, comments, Duet, Stitch and content tags, then consciously approves the submission via the official TikTok API.
No. The eproSHOP store makes products available through base., and the publication settings are in app.m4w.pl. You do not add a separate app.m4w.pl module to the store's code or template.
Yes. You can use selected Facebook and Instagram connections, set up how to build the description, CTA, link, price, and hashtags, and change the rules for subsequent days.
The publication draws on the latest product data supplied by the base. When the price or availability is updated in the store's source, subsequent product selections may take into account the new values.
Products from the eproSHOP store can work regularly on social media
Launch automatic posts and Stories from eproSHOP products
Connect the eproSHOP store via Base., select categories and one hour valid throughout the week. START publishes posts and Stories, and PRO VIDEO adds Reels and TikTok videos for approval.